Artfully stepped in to streamline job board relationships, optimise ad spend, and provide recruitment insights. By refining the Indeed strategy and introducing new tools, such as Join Social Care and CV-Library, Routes achieved more targeted, cost-effective hiring strategies.
“Artfully have your business interests at heart, they have no agenda, they always look out for what’s best for your organisation and they will always provide you with tangible solutions. They’re always there to support and provide business insights, and the data they provide saves you time, strengthens your B2B relationships and maximises your ROI.” — Marketing Lead Analyst
Since partnering with Artfully in 2022, Routes has doubled its hires, improved cost-per-hire from £275 in 2022 to £160 in 2024, and increased usable applicants from 24% to 32%. Artfully’s support saved Routes £17K last year and strengthened ROI, relationships, and applicant quality.
Routes Healthcare is a company of experienced carers dedicated to providing personalised, specialist care 24/7. Their services include complex care for long-term conditions, enhanced homecare packages, and end-of-life care, tailored to ensure people receive the highest quality care outside clinical settings.
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