Today’s lesson: Getting an ‘A’ in education sector recruitment
Good morning class! And by class, we mean largely recruitment agencies keen to improve their results for the education sector.
It’s no secret that education is struggling to recruit and retain staff, which is why knowledge of the best advertising spaces and recruitment platforms to use is paramount.
Artfully has wide-ranging experience across the sector, helping our clients to drive more, higher-quality enquiries and applications to fill positions in an extremely tricky market.
What’s the education recruitment landscape like?
Education recruitment is suffering from a significant talent gap, especially for specialised areas like STEM. There’s a huge challenge for recruiters and employers to attract the right calibre of staff, putting pressure on budgets across the sector.
- The UK Government’s Autumn Budget announced a £2.3bn increase to the core schools’ budget
- A major recruitment drive is in force to hire 6,500 new teachers – particularly in high-need subjects
- £1bn has been allocated specifically to reform and sustain the system for pupils with special educational needs and disabilities (SEND)
- 1.2% rise in employers’ national insurance contributions could add further strain to already tight recruitment budgets
- The Department for Education has resumed and expanded its flagship ‘Every Lesson Shapes a Life’ teacher recruitment campaign
- Schools can now allow staff to do their admin from home to entice in new graduates and help with burnt out teachers quitting
A data-driven strategy pays dividends
It’s imperative that recruiters working on behalf of schools or other education establishments know the most cost-effective ways to spend their recruitment budgets.
This knowledge can only be gleaned from extensive experience advertising for the sector, which is where Artfully comes in. Working with us gives recruiters a significant head start, without costing them extra, helping to place job postings on the right platforms, at the right times, using the right keywords to attract the right talent.
SEND recruitment – a niche within a niche
Whilst education recruitment in general has its own idiosyncrasies, recruitment for SEND within the sector is even more specific. Sourcing talent for SEND positions is where keyword knowledge comes to the fore – recruiters will need to know the terms potential candidates are using in their searches, and again where the most fertile ground is for certain roles.
Making your budgets go further
Artfully’s expertise lies in recruitment advertising. We’re not here to tell you how to do your job – we’re here to support you in getting the absolute best ROI when it comes to job board advertising, helping you to deliver quality enquiries and applications to your clients so they can fill those niche positions fast.
We work day-to-day with platforms such as Indeed, LinkedIn and all the major job boards – our longstanding relationships with these organisations coupled with our data-driven recruitment insights mean we can offer a truly unique and comprehensive service to our clients.
Your homework
Today’s homework is to think about the main takeaways from this subject:
- Education recruitment is extremely difficult in the current climate
- With budgets tight, you need to help your clients make their money go further
- Artfully has the experience, insights and relationships you need to put you ahead of the competition when recruiting for this sector
Finally, we’d like to hear about the specific challenges you are facing and the support you need. Please schedule a call with one of our team to find out more about how Artfully can support you and your clients in your next recruitment drive.
